Reports

Currently working on

• Robotics
• Big Data

Past Reports

Strategy and Roadmap

• Emerging Touchpoints Require A Marketing Mind Shift

• Seven Steps To A Needs-Based Marketing Strategy

• Plan A Stream Of Emerging Touchpoint Programs

• Five Ways To Impress Marketing And Support Digital Business Transformation

Emerging Tech, Mobile and Wearables

• Which Technologies Fit Where In Marketing's Future 

• Wearable Technology Show 2014

• Mobile Marketing Metrics Best Practices

• Trial NFC To Connect The Real World With Mobile

• Brief: What Salesforce Wear Means For Marketers

Organisation

• Find, Support, And Keep Emerging Touchpoint Talent 

• Brief: Get The Most Out Of Stakeholder Meetings

Context, Location and Privacy

• Privacy Laws Force Rich Dialogue With Customers

• Under The Hood Of Mobile Marketing: Location-Based Marketing

• Brief: How Marketers Should Use The Weather

New Media Formats

• In-Stream Audio Advertising

• Move Beyond Awareness With Interactive Video

Forecasts and Predictions

• Predictions 2014: Marketing Leaders Put Insights To Use

• 2013 Interactive Marketing Predictions

• Digital Media Buying Forecast, 2012 To 2017

• Western European Online Display Advertising Forecast, 2011 To 2016

Articles  

Meet the Dawn of Ambient Intelligence.  Customer Strategist Journal,

Emerging Technologies Demand New Marketing Fundamentals, Ad Age